Neostrata is an American cosmeceutical brand that offers advanced and clinically proven skincare solutions. Brand products are sold in Italy in pharmacies and online, especially through the Gpdermal shop.

Her social media communication strategy is aimed at engaging the audience through a variety of informative, educational, and promotional content.

A key element of Neostrata Italia‘s social media communication strategy is to educate the public about the different skin types and the targeted solutions to be adopted in each specific case. The brand provides detailed information on the benefits of its ingredients, the science behind its products, and the best approaches to addressing specific skin concerns. We have thus worked on building a bond of trust with those who already use their products and have helped the brand to position itself as an authority in the skincare sector.

Social media have been used to promote special offers, launch new products, and engage audiences with interactive content.